09/20/2017

Actual email exchange between me and one of my customers who asked me the difference between Google Analytics and "Visit Intel"

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Below is a real email that I had sent a customer who asked me what the difference is between Google Analytics and " Visit Intel"......

Hi Steven.

I hope you are well.

The Google Analytics (GA) question as to how it differs from Visit Intel is the most frequently asked question we receive.

On a high level....We do NOT view Visit Intel as a  as a competitor of GA .   Rather we view GA as a complimentary tool for Visit Intel.  In fact...we still use GA ourselves.

Visit Intel provides information that GA does not give you with it's free service.

Also...Visit Intel" sends detailed  Automatic PROACTIVE Email Site Visit Alerts directly to your inbox . 

You do not have to go anywhere other then your inbox to get the Visit Intel reports detailing to you which company clicked on your site, how they found etc.

We find that the typical person does NOT log into GA often if at all.   Reason being it is not simple to navigate through and difficult to get helpful information.

Another major difference is GA uses Cookies to track user activity. This is a really big deal as in the EU for example...if you track visitors with COOKIES on your site ....you have to have that disclaimer on your website that warns people that they will be tracked with Cookies.  The UK and Canada also frown upon the use of cookies.

Visit Intel does NOT use cookies.

All of the information we provide is driven from the IP address.  

Visit Intel is telling you that a person from a specific company is clicking through your website.   Visit Intel reports on ALL website visitors.

The idea is to have the Sales people within your organization receive the incoming Visit Intel Alerts so that you can act on that information immediately.

I have attached a document to help you get more out of your Visit Intel Site Alerts.

To get to the level of information you receive with Visit Intel through GA.....you would need to use Google Adwords and pay much higher fees.

If you are using Adwords...the only way to get the information that Visit Intel provides you is if the person who is searching uses an Adword that is in your predefined list.

Again...Visit Intel is reporting on ALL activity from ALL of your digital Marketing Channels  no matter where that person originated from (ie. Bing, Google ,Facebook, LinkedIn, email,  etc)  for ONE low Monthly fee of $59.

You end up paying MUCH MORE if you are going to rely on Google Adwords and Analytics and you will not be getting the full picture as to how people are landing on your site.

With Visit Intel...for the same one low price you are getting additional services to use like....

- There is a feature within "Visit Intel" that generates a shortened landing page web address ( like bit.ly). Once you generate the shortened address....it has "Visit Intel" Tracking already embedded in it.  Great for Press Releases or any other landing pages.

- We can apply "Visit Intel" tracking to a defined list of Contacts ( from Mail Chimp, Constant Contact, Hub Spot, Swiftpage etc) so that when those people visit your site in the future OUTSIDE OF THAT EMAIL...you will know exactly what person clicked on what web pages on your site 

- We can apply "Visit Intel" tracking to an attachment embedded in an email or on a website....alerting you when that attachment has been opened.

- We can apply "Visit Intel" tracking to a signature block that links to your site. So you will know if they came to your site via the sig block.

- Within "Visit Intel" you can assign what Site Alert emails go to which sales people. (ie. by territory)

- We can set up "Visit Intel" to track what specific Email Campaign and/or Press Release triggering a site visit whether in house or from an ESP (email service provider)

And of course...you have access to the Macro Reporting Portal to get the macro trends and export the information if you so desire.

I hope this was helpful.

If you have questions or would like me to walk you through the Visit Intel Site Alerts or Macro Reporting Portal...I would be happy to do so.

Thank you.

Joe

09/07/2017

When not selling results in a sale

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Recently I was standing on a line for a sandwich at a deli in my town awaiting to put in my order.

On the same line but standing behind me was an older gentleman who decided to strike up a conversation .

I was checking my email and probably a little social media on my phone…anything to make the time pass quicker.  I was also beginning to feel a little stress because I had a teleconference that was going to start in 30 minutes.

“So what do you do?” the man asked me.   “It looks like you are pretty busy at whatever it is? “ 

“I am a partner in a software company” thinking that would be the end of it.

“Software?...What Kind?” he asked.

“It is a tool that sends you Site Alerts via email that report which companies are landing on and clicking through your website. It also tells you how they found you, what pages they clicked etc.”

“Ah…I am a business owner and have a website….that information certainly would come in handy. I am always curious who is clicking around my site “he exclaimed.

I was again looking at my phone and then finally it was my turn and I ordered my chicken cutlet on a roll with mayo.

That was the end of the conversation ….so I thought. I grabbed my sandwich and nodded goodbye.

I paid for the sandwich and was heading for the exit just as a business card appeared from over my shoulder.

“Call me….I want to try your tool”

I was floored. The last thing on my mind at that moment was to try and sell “ Visit Intel” but a sale is exactly what happened.

Couple of lessons here that should be mentioned…

1.      No one likes the “hard” sell or the feeling like they are being sold something.  It comes across as desperate and people sense desperation and are turned off by it. I do not care what it is….the harder you go after anything in life whether it be money, women, fame etc…the more you end up pushing that "thing" further away. 

2.      “Visit Intel” is a great tool that obviously sells itself. Companies need it period.  Heck I myself would be lost without it which is why  my partners and I decided to sell it in the first place.

 It helps…

-         Generate leads - If your business does NOT need leads and you do not care who is interested in your company…then Bless You. But for most of us…the information Visit Intel gives you is gold.

-         It shows you what content on your website your customers and prospects are interested in allowing you to react to that information and service them better. 

-         It Shows you how people are finding you and if your marketing strategies are working as you expect them to

Ok...I am going to stop selling now.

Try Visit Intel with no obligation to ever move forward by clicking the following link .   https://visitintel.com/2ZR5YS29XXOEX.html

08/23/2017

What is Visit Intel?

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Visit Intel is a website visitor intelligence tool that generates site visit alerts when someone from a company clicks through your website.

A site alert like the one below is sent automatically when someone clicks through your website detailing ...

  • How they found your site
  • What company they are from
  • What they did on your site
  • much more...
Besides the Visit Intel Site Alerts that get automatically sent... there are features and other services that can be leveraged in addition to the Site Tracking Alerts like the following...
  • A User can click on the LinkedIN and Google Search Icons on the Visit Intel site alerts to get more information on the company and people within that company that visited your website. In the screenshot above...you will see those icons below the company name.
  • There is a feature within "Visit Intel" that generates a shortened landing page web address ( like bit.ly). Once you generate the shortened address....it has "Visit Intel" Tracking already embedded in it. Great for Press Releases or any time a quick landing page needs to be created.
  • We can apply "Visit Intel" tracking to a defined list of Contacts ( from Mail Chimp, Constant Contact, Hub Spot etc) so that when those people visit your site in the future outside of your email campaign(s)...you will know exactly what person clicked on what web pages on your site 
  • We can apply "Visit Intel" tracking to an attachment and/or video embedded in an email or on your website....alerting you when that attachment has been opened. 
  • We can apply "Visit Intel" tracking to a signature block that links to your site. So you will know if the visitor came to your site via the sig block. 
  • Within "Visit Intel" you can assign what SITE ALERT EMAILS go to which sales people. (ie. by territory) 
  • There is the ability to analyze the Visitor Macro Trends for your website. Visit Intel users have access to their own Nurture Portal

In the nurture portal ...users can view information by Day, Week , Month, Quarter. All data can be exported. You can see the macro trends for....

  • Website Visit Counts - how many visitors clicked through your site
  • Notifications - This view shows you all of the Site Alerts you have received by company
  • Visits By Location - show visits by Country
  • Visits by Social Media sites - meaning did people come to your site via Facebook, Instagram , LinkedIN etc.
  • Device Visits - What devices are people using to get to your site. ie PC's, Tablets, Mobile Phones etc
  • Referral URL Visits - What other sites are referring people to your website
  • Most Popular Pages - What are the most popular pages viewed on your site
  • We can set up "Visit Intel" to track what specific Email Campaign and/or Press Release triggered a site visit whether in house or from an ESP (email service provider). We can apply COLOR CODING so that you can easily see that information on the EMAILED VISIT INTEL SITE ALERT.
As you can see....there is a lot more to Visit Intel then just the Site Alerts. Try Visit Intel FREE with no obligation by clicking on the following link....https://visitintel.com/2ZR5YS29XXOEX.html

08/23/2017

Visit Intel - Learn how we close the gap between sales and marketing

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Closing the gap between Sales and Marketing has been something that many organizations have been trying to solve for years.

Communication between the two seems to never be that great for many reasons.

Visit Intel can CLOSE that gap between the two very easily.

The Marketing team targets (in theory) the correct people to sell your products/services to with various tools ranging from...

  • Targeted email campaigns, news letters , press releases
  • Advertising
  • Promotions
  • Etc.
Then....the resulting leads from the various marketing strategies should flow to the sales people so they can close business. Marketing and sales should be communicating a consistent message. :)

Sales people should reap the rewards of the work performed by the marketers.

But if sales has no idea as to what Marketing is doing and if the Marketing department is creating leads that sales can not work with or worse never receive ...problems occur and the blame game begins.

Marketing blames the sales people for not being able to close deals with all the leads they provided and sales blames marketing for sending them the wrong type of leads.

This is where Visit Intel comes in to the picture.

Visit Intel sends automatic SITE ALERT emails when someone from a company clicks through your website.

The Visit Intel Site Alerts that are emailed to you....give many details about the visitor including how they found you.
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So through out the day these Visit Intel Site Alerts are getting emailed to you as people visit your website. As someone who has been a sales person for 20 years and who eats what I kill...getting these alerts are priceless.

However to Marketing folks...they can get annoyed by all of these Site Alert emails.

I am seeing for some reason...the marketing departments are reluctant to share and direct the Visit Intel Site alerts to the sales people who would LOVE to have a lead come their way.

Remember...Visit Intel REPORTS ON ALL VISITORS even existing customers.

So you can service existing customers better because you can see what content on your site they were interested in and....you can sell to NEW PROSPECTS in the same way. This information is invaluable. Visit Intel makes ALL leads warm.

Marketing should not feel left out. Visit Intel will provide value to them as well.

The Marketing team has access to the Visit Intel Nurture Portal where they access the Macro Trends and analyze the results of their various marketing strategies.
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To summarize this post...Visit Intel closes the gap between the Marketing and Sales teams within an organization.

The Visit Intel Site Alerts that get emailed are really more of a sales tool and should be directed to your sales team.

The Visit Intel Nurture Portal is for the Marketing people to slice and dice data for macro trend analysis regarding ...

  • who is visiting your website
  • how they got there
  • what they are doing once there
Try a full blown version of Visit Intel with no obligation to move forward at the end of the trial period by clicking here.........https://visitintel.com/2ZR5YS29XXOEX.html

05/01/2017

Visit Intel - Close business during a TRIAL run ....seriously!

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How many enterprise software tools  exist out there where  can you sign up for a 30 day TRIAL run  and ....
  • Deploy it literally in minutes
  • Start using it immediately
  • Close business before you even purchase the tool
  • Recognize the ROI before you even write the check to pay for it

  • I have no idea really..... but count Visit Intel as one of them.

    The above scenario actually happened last week and I am certain there will be other stories such as this one.  

    The best part about this one story was the CEO of that company had no idea about the impact  Visit Intel was already having within the organization.
Visit Intel is a B2B website visitor tracking tool that generates automatic emailed site visit reports when...
  • Prospects  
  • Leads    
  • Existing customers    
  • Competitors    
  • People who click on your Ads

...click through your website.

So here is the story and how it unfolded......The CEO of a company signed up to try Visit Intel about a month ago.   He reached out to me via email the other day because he thought  his 30 day trial of Visit Intel was about to end.  He thanked me for letting him use it and although he thought it was a great tool...he was not ready to move forward at this time.

Thankfully....the CEO cc'd his V.P of Sales on that email who quickly stepped in  begging him to make sure they kept Visit Intel up and running.  

The reason :  the V.P of sales was getting actionable reports from Companies that visited the company  website.   He NEVER would have contacted these companies if  it were NOT for the  Visit Intel Site Activity Alerts .

The V.P of sales replied back to the CEO with the following....

"Good Morning.  I am getting a lot of valuable information from this tool. For example, The ABC (had to use a fake name for this blog) School kept checking out our seminars but not signing up. I called him and we agreed to meet in person.  I ended up signing them up. I would not have been able to make this contact had it not been for the Visit Intel tool.

There are a lot of other good companies visiting our site that are not part of the email marketing campaign."


The CEO replied back to me this time and said they wanted to keep using Visit Intel .

Right now....without your knowledge.... there are people at companies clicking through your website anonymously as well.

You too are missing opportunities to follow up with these people.

When Companies visit your website...you will  receive a report like the one below emailed to you automatically for your action.

  A picture named M2

I just had to write about this as I have never heard of a tool that before you even move forward with it....you are closing deals.


Try it for yourself......Sign up for your 30 day trial HERE!!!!!!!!



04/26/2017

"Visit Intel" and how it coexists with Google Analytics

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"Visit Intel"  is a Business to Business (B2B) website visitor tracking tool.

Right now....without your knowledge there are people at companies clicking through your website anonymously.

"Visit Intel " takes that mystery away by sending proactive automated site visit alerts when people at companies click through your website.

The reports give detail about how they found you, what company they are from, what pages they clicked on while on your site and much more.

The most frequent question we receive with regards to "Visit Intel" is....."We use Google Analytics (GA) ....why do we also need Visit Intel"?

First off....Google Analytics (GA) is NOT a competitor of "Visit Intel".  We view  "Visit Intel" as a complimentary tool to GA.

 "Visit Intel" aims to provide the user with  information that GA does NOT give you.

Additionally...."Visit Intel" sends PROACTIVE Email Site Visit Alerts  directly to you.


You do not have to go anywhere other then your inbox to get these reports.

With GA you have to log into it first and try to navigate to find the information you desire.  Not to mention for the average person...GA is not that  user friendly.

Also...GA uses Cookies to track activity.   This is a really big deal as in the EU for example...if you track visitors with COOKIES....you have to have that disclaimer on your website .  The UK and Canada also frown upon the use of cookies.

 As I mentioned above..."Visit Intel" does NOT use tracking cookies ever.

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Additionally.....The more information you would like to track through  GA....the more you will need to pay Google to get that detailed info.

"Visit Intel" has other features as well which is ALL included in one price.

  For example ...

-  There is a feature within "Visit Intel" that generates a shortened landing page web address ( like bit.ly).  Once you generate the shortened address....it has "Visit Intel" Tracking  already embedded in it.
-  We can apply "Visit Intel" tracking to a defined list of  Contacts ( from Mail Chimp, Constant Contact, Hub Spot etc)  so that when those people visit your site in the future...you will know exactly who clicked on what web pages on your site
-  We can apply "Visit Intel" tracking to an attachment embedded in an email or on a website....alerting you when that attachment has been opened.
-  We can apply "Visit Intel" tracking to a signature block that links to your site.  So you will know if they came to your site via the sig block.
-  Within "Visit Intel" you can assign what reports go to which sales people.  (ie. by territory)
-  There is the ability to create Excel reports that show the Macro Trends
-  We can set up "Visit Intel" to track what specific Email Campaign and/or Press Release triggered a site visit whether in house or from an ESP (email service provider)



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"I received a "Visit Intel" site alert from a company that  I would have NEVER have thought to target as part of our marketing strategy.  As a result of the "Visit Intel " site alert ...I reached out to the CEO and their head of HR.  We are now in the process of bidding on a project with them that looks like we will win.  Again...never would have had this opportunity if not for the "Visit Intel" Site alert.  Awesome product and really a game changer for us." President of an Executive Search Firm that uses  Visit Intel.
Try it free by clicking......HERE

03/17/2017

Your Account Based Marketing (ABM) strategy needs Visit Intel

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Click HERE for a Free Trial


"I do not need Visit Intel.  We get our leads from Account Based Marketing (ABM) campaigns.

Frankly...by the time they get to our website....it is already too late.  We need to reach our leads/prospects  way before they land on our website.

Visit Intel would NOT really help us " said one of my prospects who I was talking to about our  website visitor tracking tool.

She gave me some valid points but I believe her reasoning above is somewhat flawed.  

We believe there is a place for BOTH ABM and Visit Intel.

Before we move on....Let's review what  both ABM  and Visit Intel are...

Account Based Marketing (ABM) -  ABM  is a B2B strategy that concentrates sales and marketing resources on a clearly defined set of target accounts within a market and employs personalized campaigns designed to resonate with each account.

So organizations who are trying to generate leads will hire advertising companies to create campaigns , banner ads etc that are  targeted to a predefined list of people with specific titles from specific companies.

This is an extremely effective way to get your message across to the right people from the companies in your target market.

Visit Intel is a  B2B website visitor tracking analytic tool that generates proactive automated Site Alert emails that  tell you when someone clicks through your website.

Visit Intel tells you....

-  What Company the person is from
- How they found your site -  ie. what campaigns, google Adwords, Key words social media sites etc. they used to land on your site
- What pages they clicked through
- and more

So although the prospect I was speaking with in the beginning of this post was correct in what she said about ABM she is missing a major part of the story.

ABM (in theory)  should drive the right people you want to sell to ....to your website.

Visit Intel  tells you who is actually visiting your website.  Are the people clicking through your site the ones you targeted in your ABM campaigns?

Visit Intel will give you that insight into whether or not your ABM advertising campaigns are actually working.....or not.

Also...Visit Intel is NOT only used just for Prospecting.

Wouldn't you like to know if your competitors are clicking through your website?

How about your existing customers?     They may click around your site showing interest in something you would have never thought  to talk to them about.  Could there be some cross sell or up-selling opportunities?  Of course there could.  Your customers are always your best prospects.  

Also you can judge how serious a prospect is in what you are selling if that prospect returns to your website as they get closer to moving forward with a purchase.

We can not dispute that ABM is an extremely powerful tool and there is certainly a major place for it in terms of generating leads.

However we can also say there is a complimentary place for a tool like Visit Intel as it gives you the REAL  information as to who is actually clicking through your website.

Want to try Visit Intel today....click this  LINK for a Free Trial


 

03/08/2017

Visit Intel - FAQ's and Answers

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Visit-Intel is an analytical tool that turns anonymous website visitors who click through your website into REAL OPPORTUNITIES.

Visit-Intel provides automated Emailed Site Visit Reports that explain what companies are visiting your website, how they got there, and what they did while they were on your website.
To start using Visit Intel today....try it FREE by clicking on  this FREE TRIAL LINK

Frequently Asked Questions:

There are some common questions that we are often asked that I will quickly provide answers to below...

Question 1.         Does Visit Intel use Cookies to track site visitor activity?

Visit Intel Response :  NO!!!!   Visit Intel does NOT use cookies.  This is a good thing because in the UK, EU and Canada they really frown upon the use of 3rd party cookies like the type used by Google Analytics.   If we did use cookies you would have to have a disclaimer on your website and you really do not want to have a disclaimer that warns people about clicking through your website.

Question 2.        Does Vigilus collect and/or use the data that Visit Intel provides our users?

Visit Intel Response: NO!!!!  Vigilus does not collect or use ANY data that is collected from the website visits.  That information is for our customers ONLY.

Question 3.        How is Visit Intel different from Google Analytics?

Visit Intel Response :  This actually is the most frequently asked question we get regarding Visit Intel.

First off....Google Analytics (GA) is NOT a competitor of Visit Intel.  We see Visit Intel as a complimentary tool to GA.  We try to provide information that GA does not give you.

Visit Intel tracks ALL visitors that can be tied back to an IP address.  

Additionally....Visit Intel sends PROACTIVE Automated Email Site Reports.  So the reports come directly to you as people click through your website....with GA you have to log into it first and go after the information you desire.  Not to mention for the average person...GA is not that easy to use and navigate through. Also...GA uses Cookies to track stuff.  As I mentioned above...Visit Intel does NOT use cookies ever.

Question 4.        How does Visit Intel know for sure what company visited your website?

Visit Intel Response: The key to Visit Intel is ...we capture the IP address.  Our code takes the IP address of the visitors and runs it against many sites to give you with almost 100 percent certainty what company that ip address belongs to.

Question 5.        Does Visit Intel provide individual names with email addresses?

Visit Intel Response : First thing about the above question is...if there are companies out there that claim to give you exact names with email addresses that visit your site anonymously...they are lying to you.  Having said that...we CAN track names if you have a list of people with email addresses and we set up tracking ahead of time.  We can apply our tracking code to those email addresses and if those people visit your website in the future...that information will be displayed on the Visit Intel Site Alert Report.

Question 6.   How does Vigilus charge for Visit Intel?

Visit Intel Response :  Visit Intel is charged on a monthly subscription basis.  We charge per domain.  

For more information please visit https://visitintel.com

To start using Visit Intel today....try it FREE by clicking on  this FREE TRIAL LINK




02/02/2017

Visit Intel - Website Visitor Tracking Analytics

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"We launched our new website in 2016, and implemented Visit Intel from the onset. At first, I wasn’t sure of the value it would bring to my business, but now I can’t imagine life without it. It provides targeted insight that helps me drive marketing and business development outreach. It takes the mystery out of my process, and allows me to capitalize on potential clients curiosity. It’s a B2B game changer!!!"

Above is a Quote from the President of an Executive Search Firm who uses
Visit Intel.


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How does anyone know  the anonymous visitors who visit your website.    The key word there was "ANONYMOUS".


If you are already aware of the contacts that you have been sending  email campaigns to from Constant Contact for example...you will see the opens/clicks etc from the recipients of that newsletter.  But you already know who those people are and....it only gives you that information from that one mailing.


So much money is spent on advertising and most of what you are buying is based on faith that if you get your message out....you will get eyeballs and clicks on your website resulting in new business.


But what happens when people who you do not know and never met visit your website? Or what happens when your existing customers, prospects, business partners, click through your  website?  


Wouldn't you like to know that information so that you can proactively turn that activity into a sale?


That is why you need
Visit Intel.

With Visit Intel....when someone who is working for a Company visits your website....the Visit Intel code looks at their IP address and matches it up with the Company Name that is visiting your site.


Visit Intel then Proactively emails  a "Site Visit Report" to the correct person in your organization.  


The Visit Intel reports tell you ....


- What keywords visitors typed in to find you
- What banner ad or other promotional campaign they clicked on to land on your site
- What Search engine they used

- What Social Media site they used to find you

- What Campaign led them to your site

- What they did on your site


The tool helps to...  

- Turn your website  visitors into prospects for your sales team or partners
- Track website activity from existing customers for upselling opportunities
- Automatically route proactive Visit-Intel reports to the correct people for their action
- Monitor research done by your competitors on your website
- Measure the effectiveness of your email campaigns and promotions


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For more information contact me at jsinger@vigilus.net


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